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Kamis, 03 Januari 2013

{PRETITLE} If Disney Ran Your Hospital: 9 1/2 Things You Would Do Differently {POSTTITLE}

Rating: (56 reviews)
Author: Fred Lee
ISBN : 1936406268
New from $39.95
Format: PDF

Free download PRETITLE If Disney Ran Your Hospital: 9 1/2 Things You Would Do Differently POSTTITLE from mediafire, rapishare, and mirror link
Fred Lee's best-selling healthcare book in an MP3 audio-book format. The 9 1/2 principles in this highly personal and refreshingly written book will help any hospital team gain the extraordinary competitive advantage that comes from being seen as "the best" by their own employees, consumers, and community. Like his all day seminars, in these pages, Lee addresses the vexing reality that most of our approaches to patient satisfaction will not lead to patient loyalty. He takes aim at service excellence initiatives, quality, and performance improvement efforts and patient satisfaction surveys, dispelling some of our most cherished beliefs about loyalty and leadership.
Direct download links available for PRETITLE If Disney Ran Your Hospital: 9 1/2 Things You Would Do Differently [Audiobook] [MP3 CD] POSTTITLE
  • MP3 CD
  • Publisher: Second River Healthcare - Publisher; 1ST edition (2005)
  • Language: English
  • ISBN-10: 1936406268
  • ISBN-13: 978-1936406265
  • Product Dimensions: 7 x 7 x 1.5 inches
  • Shipping Weight: 1.2 pounds

{PRETITLE} If Disney Ran Your Hospital: 9 1/2 Things You Would Do Differently {POSTTITLE}

Like many Disney rides, you have to wait a bit to get this book on amazon (I purchased mine directly from the publisher). But it's worth the wait. I attended the ACHE Conference in 3/2005 where the book was named the "2005 Book of the Year."

Fred Lee has written a fantastic book in "If Disney Ran Your Hospital." Not only is it a well-written book (Lee uses memorable examples, stories, and graphs to illustrate his points), but also he has chosen an outstanding topic. We need more books like this - learning from the best from other industries. Lee effectively builds the bridge, taking Disney corporate realities and turning them into approaches and strategies that hospital leaders can easily digest and apply in their hospitals.

Some of the concepts definitely stretch my current mindset on customer service (and after reading the book, you might even stop using that term). Lee talks about why perceptions are more important than reality, patient loyalty is more important than satisfaction, courtesy is more important than efficiency, and experience is more important than service. He also spends some time addressing the shortfalls of patient satisfaction surveys and competitive incentives for employees. All for the sake of his true focus of the book: to "bring out the best behaviors in workers and provide the best emotional experience for patients."

For those that are experts in services marketing or world-class hotel corporate culture, some of the concepts will be old news. Nonetheless, the way Lee specifically applies these concepts to the hospital setting is truly magical and novel.
By hospitaltony
I agree with everyone else about how good this book is. I have been working full time in quality improvement for 12 years, and I was expecting just a rehashing of the same old theories that I have become too accustomed to hearing about. To my surprise, the book was fresh and deep and I literally learned something new on every single page - It is 216 pages long and at $27 that's about 13 cents per insight; a real bargain, I think. Oh, and remarkably it's also quite an easy read due to the excellent stories and intuitive presentation (but you may want to slow down a bit to let the lessons sink in).
By Charles E. Stimler

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